PASCALE WEEKS, CONTENT CREATOR - part 2
My conversation with Pascale Weeks continues about content creators’ issues. How to find the balance between performance, quality, objectivity and wages ?
« People are interested in very simple and comforting recipes, but with a technical side. »
« My videos often get 20,000 views to 300,000 views. The one that worked best on Instagram, is a video of Joël Robuchon’s fries and mashed potatoes. I interviewed Eric Bouchenoire, head chef of L’Atelier Robuchon Champs Elysées, who worked with him for more than 30 years. He showed me all the details that make the difference for good fries and the famous mashed potatoes. The video on fries has exceeded 2 million views and the one on mashed potatoes 1 million views. »
00:00 What videos are most popular ?
01:04 In 2018 you passed your CAP cuisine, what was your motivation?
02:19 What has CAP changed for you?
03:13 How long does it take to create a cooking video?
04:05 What is the difference between the content on your blog and instagram ?
04:35 Is the public willing to pay for content creation?06:56 How can you be objective when you’re paid by a brand
07:28 If you were a taste, a texture or a dish, what would you be ?
01:04 In 2018 you passed your CAP cuisine, what was your motivation?
02:19 What has CAP changed for you?
03:13 How long does it take to create a cooking video?
04:05 What is the difference between the content on your blog and instagram ?
04:35 Is the public willing to pay for content creation?06:56 How can you be objective when you’re paid by a brand
07:28 If you were a taste, a texture or a dish, what would you be ?
The meal is at the heart of events and professional relationships. My masterclasses target sales team, managers and entrepreneurs who want to empower their brand image and network. An idea for your next seminar ?
MASTERCLASS #1 EMPOWERMENT : enrich your confidence & leadership
MASTERCLASS #2 LEADERSHIP : increase sales opportunities MASTERCLASS #3 FRENCH CULTURE : expand your conversation
MASTERCLASS #2 LEADERSHIP : increase sales opportunities MASTERCLASS #3 FRENCH CULTURE : expand your conversation